About Gridfire – Modern F&I Menu Software for Dealerships

Gridfire is a modern, dealer-focused F&I menu software platform built to make the finance and insurance process faster, clearer, and easier for both managers and customers. Designed for today’s dealerships—not outdated legacy systems—Gridfire delivers a clean, intuitive way to present products, customize menus, and close deals with confidence. As one of the fastest-growing digital F&I solutions, Gridfire helps franchise stores, independent dealers, and powersports retailers streamline their workflow and modernize F&I presentations.

Our Mission

To provide dealerships with simple, powerful, and customizable F&I menu technology that improves presentation quality, speeds up the sales process, and enhances the customer experience—without expensive contracts or complicated systems.

Why Gridfire Was Created

The automotive industry has relied on outdated F&I platforms for too long. Many F&I systems require manual updates, slow menu changes, and rigid workflows that don’t match how dealerships operate. Gridfire was built by automotive professionals who were frustrated with old-school menu software and wanted something faster, cleaner, and easier to use. Our goal was simple: create an F&I menu system that actually saves time while giving dealerships more control. Today, Gridfire is known for its speed, flexibility, and ability to adapt instantly during a deal.

What Gridfire Does

Gridfire provides a complete suite of digital F&I tools designed for real dealership needs:
  • Drag-and-drop digital F&I menus
  • Professional printed menus that look clean and clear
  • Real-time payment and product adjustments
  • Customizable pre-sale surveys you can edit instantly
  • Tablet-friendly digital presentations
  • Fast onboarding with no contracts or long-term commitments
  • Affordable pricing for stores of all sizes
Every feature is built to help F&I managers present products with clarity and confidence while reducing time spent adjusting menus.

Who Gridfire Serves

Gridfire supports a wide range of dealership types, including:
  • Franchise automotive dealerships
  • Independent used car dealerships
  • Powersports and motorsports retailers
  • RV and specialty dealers
  • Solo F&I professionals
Whether you handle 20 deals a month or 200, Gridfire adapts to your workflow and helps you deliver a more polished F&I experience.

What Makes Gridfire Different

Gridfire stands out in the F&I software industry because we prioritize speed, simplicity, and total control. While many menu systems are slow or locked down, Gridfire gives you the freedom to adjust anything instantly—right in front of the customer. Dealerships choose Gridfire because we offer:
  • True drag-and-drop editing
  • Instant menu updates without support tickets
  • Surveys you can update anytime
  • Clean, customer-friendly designs
  • Transparent pricing—no surprise fees
  • Modern design built for tablets and touchscreens
Dealer-driven updates and improvements Gridfire replaces complex legacy tools with a streamlined, modern system built for real F&I workflows. Dealer-Driven Innovation Every update we release is shaped by the feedback of real F&I managers and dealer groups using Gridfire daily. We continually refine the platform to deliver: Faster menus Cleaner designs More flexibility Better customer presentation tools Gridfire evolves with the industry—so your dealership always stays ahead.

Our Values

Speed first. The faster your tools are, the faster your deals close. Simplicity is powerful. Great software should be easy for everyone to use. Total flexibility. You should control the menu, not the other way around. Fair pricing. No contracts, no hidden fees, no long-term obligations. Dealer partnership. We build what dealers actually need—not unnecessary features.
Experience Gridfire for Yourself See why dealers across the country are switching to Gridfire F&I menu software. Start your 30-day FREE trial—no credit card, no contract, no commitment. Gridfire: Drag. Drop. Done Deal.